Side-by-side comparison of pricing, features, and our honest verdict.
| Plan | 🧑 HeyGen | ✂️ Pictory |
|---|---|---|
| Free |
Yes
1 free credit, watermarked, 720p
|
Yes
3 free video projects
|
| Starter |
$29/mo
Creator
15 credits/month (~15 min video), 1080p, 120+ avatars, instant avatar
|
$23/mo
Cheaper
Starter
30 videos/month, 10 min each, auto-captions, stock library
|
| Pro |
$89/mo
Business
30 credits/month, 4K, custom avatars, API access, priority support
|
$47/mo
Cheaper
Professional
60 videos/month, 20 min each, brand kit, Hootsuite integration
|
| Enterprise |
$449/mo
Enterprise
Unlimited seats, SSO, custom avatar training, SLA, dedicated support
|
$119/mo
Cheaper
Teams
90 videos/month, 30 min each, team workspace, API access
|
Sales teams and L&D departments needing talking-head videos at scale
Content teams repurposing blogs, podcasts, and webinars into clips
If you need a realistic AI spokesperson, nothing else comes close. The translation feature alone makes it worth it for global teams.